The tricky situation with LUSH & The Body Shop
1 Stunde 2 Minuten
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vor 1 Jahr
Joining us once again is Sarah McCartney, founder and perfumer of
4160Tuesdays, who shares her insider perspective on the ongoing
tension between LUSH and The Body Shop—intensified by LUSH’s
latest collection, "The LUSH Version." This range has sparked
controversy for putting LUSH's own twist on some of The Body
Shop’s most iconic products. For context, LUSH founder Mark
Constantine (pronounced "tine" like "twine") was once the
formulator for The Body Shop's late founder, Anita Roddick. Their
relationship soured after Roddick sold the brand to L’Oréal.
Constantine played a key role in developing many of The Body
Shop’s best-selling products before founding LUSH. Both companies
were pioneers in the activist-driven beauty movement, although
The Body Shop recently entered administration, only to be
acquired by the Aurea Group. As the former editor of The LUSH
Times, LUSH’s in-house newspaper, Sarah offers a unique insight
into the brand’s dynamics and weighs in on whether this latest
launch is a cheap PR stunt or something more strategic.
You can listen to Sarah's first episode here:
https://podcasts.apple.com/gb/podcast/sarah-mccartney-perfumer-founder-of-4160tuesdays/id1670645345?i=1000607697998
4160tuesdays.com
lush.com/uk/en/c/the-lush-version
thebodyshop.com
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