How to get your brand into top retailers – insider tips from Francesca Cherruault

In this episode, we chat with Francesca Cherruault, founder of
Filthy Brands, about shaking up the fragrance industry and
championing independent brands. From her early days at Escentric
Molecules to launching her own distribution agency, Francesca
shares insights on how consumer buying habits have evolved, the
power of brand storytelling, and what it takes to get a niche
fragrance onto the shelves of top retailers. Tune in for a candid
and inspiring look behind the scenes of luxury fragrance
distribution.


filthybrands.com