The SEO Vault Episode 96

Episode 96 Table of Contents


Co-Host: Sophie Allen + Mike Milas + Bucky Helms


6:30 Web 2.0 Ranker Weekly Update


- 25% OFF 4th of July Sale ends TODAY, so make your purchases to
be entered into the $10k drawing!


- NEW VAULT GIVEAWAY - Random Giveaway! Comment during the show
and we will give away a prize to a random person in the comments.


- AP News Brand features are live on the site


- Press release syndication has been rebuilt and better sites
added.


- Philadelphia Local Marketing Mastermind will be on November
5th, 6th, and 7th. - next week more updates on speakers and
topics


- We are hiring https://web20ranker.com/careers/


12:38 SEO News for The Past Week


- Core Update


SERP Changes/ Tests


- Google Testing sticky footer with related searches on Chrome
mobile


Google Says


- 3rd party metrics, what john muller says


- Don’t link all your pages to all your pages says John Muller


- Machine Learning takes care of obvious spam - Search off the
record podcast Duy Nguyen


- Don’t worry about spammy links from going viral said John
Muller


SEO News Discussion


15:40 Don’t worry about spammy links from going viral said
John Muller


19:00 3rd party metrics, what john muller says


25:55 Core Update


33:05 SEO Mad Scientist Update


Q&A:


11:52 All USA OR any Canadian sites for the Press
Releases?


37:22 Were those GMBs that dropped using names with a dash
like " name - geo" or words like "name in geo"


41:38 Did the CTR test do anything?


44:36 Lost ranking for a site that's brand is like "City
Commercial Cleaners" ("City" being the actual word "City" and NOT
the city name). I wondered if that was hurting them too. Being
too generic, keyword-rich, even though it is their actual company
name.


46:25 Is it most ideal to set up a general location page
or do you recommend geo+kw pages as the primary location page?


50:48 Can you tell me, how to index citation links
currently it’s getting really hard to index them naturally in
Google/ using the indexer tool.


55:21 Reviews seem to be a GMB rankers these days?


59:25 GMB Spam Fighting as an SEO service for clients? Thoughts?


1:00:50 What happens if a business on GMB moves to a new
location that needs re-verification? Does the existing map with
rankings get de-indexed during the verification process?


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