How On-Page SEO Impacts Local Rankings & Listing Impact on Organic Rank: SEO Mad Scientist Episode 9

Highlights From Episode 9 - The SEO Mad Scientist:


Mike explained how the team structured the test website and
GBP listings to measure the impact of landing page optimization.

He discussed the crucial role of AI-generated content and
semantic optimization in enhancing content relevance and search
results.

Mike emphasized the unexpected yet substantial impact of
small business-related keywords and brand terms on website
rankings and local SEO performance.



Read the full GBP Landing Page Onsite Test here:
https://web20ranker.com/seo-test/google-business-profile-website-url-impacts/


Explore more SEO tests & submit your own test ideas:
https://web20ranker.com/seo-mad-scientist/


️ Tools We Used in Testing:


Local Viking: https://localviking.com/


SERPResults: https://serpresults.com/


Products Discussed:


On-page SEO: https://web20ranker.com/perfect-on-page-seo/


SEO Discussion: Mike Milas


0:00 Introduction


02:25 Initial test site setup


03:37 Local impact of on-page optimization 


05:36 Performance after 1st major content update


09:28 Integration of semantic triples to enhance content
relevance


11:35 Correlation with brand terms


15:31 Ranking effects of H2 and H3 usage


17:10 Keyword performance over time