The SEO Vault Episode 101

Episode 101 Table Of Contents


Co-Host: Sophie Allen + Bucky Helms


4:24 Web 2.0 Ranker Weekly Update


- 2021 Q3 State of Local SEO Webinar - 100% Free To Join! -
Limited Seating Event For The Web 2.0 Ranker / Local Client
Takeover / Local SEO Community FB Group - What's Working Now In
Local SEO Plus Q&A Session - The Updated Signals, Tactics,
And Strategies That Are Having The Largest Ranking Impact In The
Local SERPs - August 25, 2021, 1:00 pm EST


- Signup Link For The Webinar:
https://us02web.zoom.us/webinar/register/WN_yuSWgogrSFW_4Zesk-UYWA


- Philadelphia Mastermind IS November 5th - 7th - Early Bird
Discount is NOW LIVE! - Speakers and Itinerary To Be Announced


- Interactive Mastermind Format - 2 Full Days Of Sessions
(Saturday & Sunday) - Hands On Workshops - Highest Access
Level Comes With EXCLUSIVE 12 Month Discord Group To Work On More
Advanced Topics (Agency Automation & Sales + More)


- Dynamic Event - Can Fit 3x The Previous Amount Of People


- You Will Leave With The Pieces Of YOUR Agency That You Need!


- At Certain Access Levels You Gain "Accountability"


- 12 Month Group Comes With Networking & Quarterly Calls


Check Out Ticket Prices (Early Bird Discount Until End Of
August!):
https://web20ranker.com/local-marketing-mastermind-and-seo-conference/


- New Blog Post Out On The Web 2.0 Ranker Website - Google Link
Building Blog Related Post - Niche Guest Posts, Affordable PBN's,
Good Guest Posts, and Premium Outreach Links - Also Launching NEW
Niche's


- NEW Weekend Deal! - All Press Services (Except Bulk) are
25% Off Starts This Friday!


- Custom Built Press Syndication Platform - Premium Press With AP
News - Go Check It Out Now!


- Version 2.0 Press Syndication Will Have Whitelabel Instances
For Agency Partners


- New Link Management Dashboard - To Ensure Better Quality Of
Bought Links


26:23 SEO News For The Past Week


- Possible Problem With Indexation - Pages Are Dropping In And
Out Of The Index - None Persistent Issue, and Google Has Yet To
Confirm If It Is An Issue


- Google Sharing Data Handling Details On Search Console Insights
Reporting - Published A Blog Post, With New Details On How Data
Security Is Tailored To Content Creators And Website Owners


SERP Changes/Tests


- Google New Affordable Picks Carousel Showing In Mobile Search -
Google Is Now Showing A New Carousel To “help shoppers find
lower-cost, cheaper and more affordable products.”.


- Google To Restrict Ad Targeting On Children - Google Recently
Listed Changes It Is Making Around Children And Search -
SafeSearch Assistant Will Be Automatically Enabled For Accounts
18 And Under


- Unconfirmed Google Search Ranking Algorithm - The SEO Community
and Certain Tools Are Seeing Fluctuations - Google Has Yet To
Confirm Anything


- Google Enforcing Some Physical Addresses For Some Google My
Business Listings - Google Is Now Requiring Some Businesses To
Add A Physical Address And Not Be A Service Area Business In
Google My Business





Google Says


- Google: Linking To Lesser Websites Doesn't Make Your Site Less
Relevant - John Mueller Of Google Stated "Does a link to a
“lesser” website makes a result less relevant? Do links on
Wikipedia make it less useful? Not at all.”. Now if links are
spammy and manipulative then Google won’t trust said links.


- Google Search Console Doesn't Filter Out All Bot Traffic - John
Mueller confirmed that the Google Search Console does not filter
out all bot traffic.


- Google: Alt Text Is Important For SEO - Google’s Martin Splitt
said that “alt text is important for SEO too.”


- Google: Each Core Update Can Affect Search Rankings Differently
- John Mueller clarified that when Google pushes out new core
updates that each one can impact Google’s core rankings
differently. - Each Update Could Impact Your Site Differently, Or
It Could Not