The SEO Vault Episode 108

Episode 108 Table Of Contents


Co-Host; Mike Milas + Jessie Taylor + Sophie Allen


4:34 Web 2.0 Ranker Weekly Update


- Philadelphia Mastermind IS November 5th - 7th - Speakers and
Itinerary Announced


- Interactive Mastermind Format - 2 Full Days Of Sessions
(Saturday & Sunday) - Hands-On Workshops - Highest Access
Level Comes With EXCLUSIVE 12 Month Discord Group To Work On More
Advanced Topics (Agency Automation & Sales + More)


- One Topic Presented By Victor - Local SEO Strategies For Long
Term Rankings - Avoiding Cheap Tactics That No Longer Work But
Are Still Commonly Used - Using An Analytical Approach To Guide A
Campaign - When To Use Data From A Tool Vs Voiding Misinformation
- How Campaigns Should Differ From Each Other + More!


- Dynamic Event - Can Fit 3x The Previous Amount Of People


- You Will Leave With The Pieces Of YOUR Agency That You Need!


- At Certain Access Levels You Gain "Accountability"


- 12 Month Group Comes With Networking & Quarterly Calls


- Learn More About The Mastermind Here:
https://web20ranker.com/local-marketing-mastermind-and-seo-conference/?fbclid=IwAR1rUCj4d550ZDWd_qyYytMdItMu2h06D9RseJnyaykrJ8PJVyVVueja-A8


- Confirmed Speakers - Chaz Edwards - Jessie Taylor - Mike Milas
- Mike Rayburn - Eldar Cohen - Bucky Helms - Sophie Allen - Jon
Kaufman - Traci Rayburn - Jason Guy


- Not Just Web20 Team - All Speakers Will Be In The Exclusive
Access Group


- To Learn More About The Weekend Update Subscribe To
Web20Ranker: https://web20ranker.com/category/seo-news/


- YouTube Is Now Live With The SEO Vault On YouTube (Thursdays
Around 4ish): https://youtu.be/J9TCo9PvRYQ


- Agency Growth Webinar Has Been Rescheduled to October 5th, at 1
PM EST


- Weekend Deal: Custom Signals Sale - Save 25% On The First Month
For Monthly Custom Signals - THIS WEEKEND ONLY


- New Case Study On Local SEO - Strategies For Multi-Location
Businesses


- Last Weeks SEO Mad Scientist Test On Unicode - This Weeks Test
Is Continuing With Unicode


27:40 SEO News For The Past Week


- GMB Added Latino-Owned Attributes


SERP Changes/Tests


- Google Tests Seller Rating Product Star Reviews Box Interface


- Google Local Pack Header Can Show Brands Over Keywords In
Search


- Google Adds Booking Links And More Information For Points of
Interest


Google Says


- Google: Sitemap Location In Robot.txt Inconsequential - John
Was Asked A Question About The Location Of The Sitemap In
Robot.txt And If Where It Is Located Matter - He Stated, No


- Google: Best Not To Have Category Pages That Contain Sponsored
Products


- Google: We Licensed The Automobile Data In Search, It Does Not
Come From The Web - Danny Sullivan


- Google: 200+ Ranking Signals Figure Is Misleading - John
Mueller Stated That It Was Misleading In The Sense That It Is
Hard To Quantify The Number Of Ranking Signals Google Uses


- Google's Query Interpretation May Shift Over Time As Searcher
Intents Change - John Stated That He Imagines That The Intent
Shifts Automatically Over Time