Going from $0 to $2 million in ARR in 7 years (the Missive story)

Philippe Lehoux and his two co-founders started working on
Missive around 2015, and just passed $2 million in annual
recurring revenue.


0:00 – Getting to know Philippe, and what it's like living in
Quebec

3:09 – How Missive got started: "how can we quickly
collaborate on an email as a team?"

8:15 – How they get most of their customers

10:30 – How their first product (Conference Badge), funded
the development of Missive

13:55 – How the market dictates most of your success

16:30 – How they deal with competitors

28:00 – Another example: Crisp is competing head-to-head with
Intercom

30:25 – Why indie startups should compete on
price



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Twitter: @buildyoursaas, @mijustin, @jonbuda, @jsonpearl, and
@helenryles

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