Roy Williams: bestselling author, the Wizard of Ads, and entrepreneurial genius on how he wrote his books

The Wizard of Ads was one of my virtual mentors when I began
copywriting and has continued to be a man I admire as an
entrepreneur, artist, and gem of a human soul. It was my privilege
to have him on the show to talk about how the masters approached
creativity, learn how he wrote his bestselling books, and hear
about how we both view books as sacred things.