Understanding LATAM eCommerce with Jose Farinas, Latin America President Wahl Clipper from Brazil and Mariano Migues, Mercado Libre based in Argentina.

Welcome to Global E-Commerce Tech Talks, I’m your host Michael
LeBlanc, and this podcast is brought to you in conjunction with
the Global E-Commerce Leaders Forum.


In this episode we pivot to Latin America to understand the vast
opportunities that Brazil, Argentina, Mexico, Chile and other
nations afford for global brands looking to expand their market
presence in this huge but complex online retail ecosystem.  
Along with GELF co-founders Kent Allen and Jim Okamura, we talk
with Jose Fernando Farinas, Latin America President & Global
Manager | Wahl Clipper Corporation based in São Paulo,
Brazil and Mariano Migues, Cross Border Trade Supervisor at
Mercado Libre based in  Buenos Aires Argentina.


Together we discuss both the opportunities and nuances of the
markets they operate in across Latin America, how the COVID-19
crisis has impacted their business and consumers, and get a sense
of the changing nature of shoppers   and online retail
during the COVID era and beyond


Let’s listen in


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That’s a wrap on this edition of Global E-Commerce Tech Talks,
special thanks to Jose and Mariano for being our guests on this
episode, if you liked this podcast you can subscribe on Apple
iTunes, Spotify or your favourite podcast platform, please rate
and review, and be sure and recommend to a friend or colleague in
the retail and cross-borders commerce industry.


I’m Michael LeBlanc, Founder and President of M.E. LeBlanc and
Company Inc. and you can learn more about me on www.meleblanc.co,
and you can learn more about the Global E-Commerce Leaders Form
online at https://www.globalecommerceleadersforum.com/


Until next time, have a safe week!


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