Whiskey Journeys: Greg Snyder's Tale of Tradition, Innovation, and Russell's Reserve 13 vrs 15
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What happens when a master distiller's journey through the world
of whiskey becomes a voyage of passion and innovation? Join us as
Gregg Snyder, the mastermind behind Chicken Cock Whiskey, shares
his fascinating career path, from his early days at Seagram's to
his significant roles at Brown-Forman and Wild Turkey. Greg
paints a vivid picture of how his father's love for bourbon
shaped his palate and appreciation for whiskey, leading him to
become a custodian of bourbon tradition while also embracing new
adventures. And don't miss our exciting announcement about the
upcoming Halloween podcast party, promising more tales of bourbon
camaraderie.
Gregg's narrative takes a turn towards brand creation, as he
recounts his time as vice president of Austin Nichols and the
inception of Russell's Reserve. Picture the scene: a surplus of
aged whiskey and a historic opportunity to honor the legendary
Jimmy Russell. Through Greg’s insights, you’ll witness firsthand
the intricate dance between inventory management and creativity
that gave birth to a celebrated brand. Discover the thought
process behind launching Russell's Reserve and how it transformed
surplus into a liquid tribute to a whiskey icon.
In the realm of whiskey innovation, we explore the creative use
of tea blends in proofing, introducing flavors that delight the
modern palate. Delve into the nuances of Russell's Reserve's
revered editions, savoring rich caramel notes and the complexity
of barrel-proof whiskey. Celebrate the artistry of blending and
the unique character of single-barrel selections, all while
raising a glass to friendships and the skilled craftsmanship
behind every bottle. As we toast to these shared moments, we
remind our listeners to cherish the journey as much as the
destination, all while looking forward to our Halloween special
and more bourbon adventures ahead.
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