Bourbon Outlook for the industry in 2025

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Uncover the latest trends and transformations within the whiskey
world as we promise to immerse you in the vibrant scene of
Whiskey Thief Distilling Company and beyond. The excitement is
palpable as we recount a festive gathering where the Scotchy
Bourbon Boys named their Bourbon of the Year, and dive into the
industry's promising future. With new distilleries gearing up for
2025, led by notable figures such as Denny Potter, Jane, and
David Mandel, the whiskey landscape is poised for a dynamic
evolution, despite the occasional industry naysayers.

Our podcast episode unravels the complex tapestry of the bourbon
industry, balancing the allure of high-end collectibles with the
mass appeal of household names like Jack Daniels and Jim Beam.
The growing craft distillery scene in the U.S. is maturing into a
force to be reckoned with, as rectifiers and blenders skillfully
brand barrels from larger distilleries. Even amidst economic
shifts, the fervor for special releases persists, prompting big
names like Buffalo Trace and Heaven Hill to step up in response
to the rising competition and the discerning tastes of bourbon
collectors.

Explore the heartwarming legacy of family-owned bourbon with Amin
and Beth Caroud, founders of Old Louisville Whiskey Company.
Their commitment to quality and tradition is palpable as we
recount our visit to their facility and a memorable tasting of
their maple cask finish whiskey. Amin's recognition at the New
Orleans Bourbon Festival is a testament to the passion and
camaraderie that define the bourbon community. Celebrate this
shared joy for whiskey, rich in flavor and history, as we toast
to the remarkable journeys and friendships forged over a glass of
bourbon.


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