#13, AI for CMOs series with Andrea Brimmer, Ally

#13, AI for CMOs series with Andrea Brimmer, Ally

33 Minuten

Beschreibung

vor 3 Jahren
As part of our AI for CMOs series sponsored by Persado, Paul
Roetzer is interviewing CMOs paving the way in onboarding and
scaling AI-powered technologies in their marketing and businesses.
In this second episode in the series, Paul sits down with Andrea
Brimmer, CMO of Ally. Ally, a leading full-scale digital financial
services company, is currently using AI-powered technologies for
conversational AI, document management, and to speed up and more
efficiently run processes. Brimmer is widely recognized as one of
the country’s most innovative and effective marketing leaders.
Among her many honors and accolades include being named a winner of
Adweek’s 2020 Brand Genius awards for marketers who have skillfully
led their brands’ messaging to new heights. She has been named
three times to Forbes’ list of World’s Most Influential CMOs and a
two-time honoree of 100 Leading Women by Automotive News.

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