#25: What Is ChatGPT, What It Means for Marketing, and How It Will Change Business As We Know It

Paul and Mike are back on The Marketing AI Show covering this
week's top stories in AI, marketing, and business. This week,
ChatGPT takes center stage, but there are also some other
developments worth mentioning. On November 30, OpenAI launched
ChatGPT, a chatbot that anyone can converse with by typing in text
prompts. All you have to do is type in a question or a
command, and ChatGPT produces a response. Now, this sounds
simple, but everyone in the AI world is positively stunned by the
result. That’s because, as Kevin Roose at the New York Times puts
it, “ChatGPT is, quite simply, the best artificial intelligence
chatbot ever released to the general public.” Our team tested it
out, and we share our results. ChatGPT isn’t just a big deal for
marketing. Some commentators have started to connect the dots about
what ChatGPT means for business as a whole, the economy, and
society. We also discuss Meta's CICERO, the Lensa app, Runway's
funding, DeepNash, Character.ai, and more.