#36: OpenAI Plans for AGI, the Rise of More Human Content, and ChatGPT Get-Rich-Quick Schemes

This week’s episode of The Marketing AI Show brings out some strong
opinions from Paul and Mike. The common thread in the three stories
covered? Humans.  OpenAI drops a big announcement planning for
AGI. OpenAI, the creator of ChatGPT, just published a bombshell
article titled “Planning for AGI and Beyond,” AI systems that are
smarter than humans at many different tasks. OpenAI says that AGI
“has the potential to give everyone incredible new capabilities; we
can imagine a world where all of us have access to help with almost
any cognitive task, providing a great force multiplier for human
ingenuity and creativity.” But it also notes the serious risks of
misusing such a hyper-intelligent system. Because of this, OpenAI
outlines short- and long-term principles to “carefully steward AGI
into existence.” AI-generated content will lead to more human
content. Paul recently posted on LinkedIn about the “rise of more
human content,” and it’s gotten some attention. In the post, he
outlines one possible future for content in the age of AI-generated
content, saying “As AI-generated content floods the web, I believe
we will see authentic human content take on far greater meaning and
value for individuals and brands.” Readers had some things to say,
including Alvaro Melendez, who said, “I totally agree I think we
will see a rise in relevance and appreciation of artisan content.
Human-crafted stories will gain in value.” Paul and Mike discuss
their thoughts and observations. See the show notes below for a
link to Paul’s post.  Get-rich-quick schemes are on the rise
as ChatGPT takes center stage. Internet scammers are now selling
get-rich-quick advice on how to use ChatGPT to churn out content
that makes money.  In one noted example, the editors of
Clarkesworld, a popular science fiction and fantasy magazine that
accepts short story submissions, recently estimated that 500 out of
1,200 submissions received in February were AI-generated by tools
like ChatGPT. The problem got so bad, the magazine had to suspend
submissions. And Clarkesworld is not alone.  This trend is
impacting far more than fiction. Similar advice on how to make a
quick buck generating content across book publishing, e-commerce,
and YouTube is prevalent. In fact, there are already 200+ books on
Amazon that now list ChatGPT as an author or co-author. Paul and
Mike have a lot to say on this topic!  Plus, stick around for
the rapid-fire questions at the end, covering Bain x OpenAI, and
Meta AI’s LLaMA release.