10: Growth hacking and sustainable growth with Craig Zingerline

In the final episode of 2019, we had the pleasure to discuss the
topics of growth hacking and sustainable product growth with
Craig Zingerline. By virtue of his vast and varied experience in
this field, Craig was able to offer us both the growth hacker and
startup founder perspective. We deconstructed growth hacking as a
distinct discipline for some and a buzzword for other, took a
stroll through the AARRR model, talked about the importance of
sustainability and summed up some key learnings for entrepreneurs
and founders in terms of marketing and growth. Enjoy!


This episode’s guest:


Craig Zingerline is an entrepreneur, growth & product
leader and Chief Product Officer at Sandboxx.

Craig has a strong background in technology, product
management, and B2B/B2C marketing & growth. Apart from his
role at Sandboxx, he is also a multiple-time founder, author, and
advisor on growth hacking.

https://www.sandboxx.us/



Your host:


Marek Hasa is Pixelfield’s marketing and behavioural
adviser.

Pixelfield is a product design & development consultancy
with offices in London, Amsterdam and Prague

https://pixelfield.co.uk