How to get more customers without spending more money.

How to get more customers without spending more money.

8 Minuten

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vor 2 Jahren

What if you could get more sales without spending more money on
advertising?

You can and here’s how.

There’s a common saying in business that you have to spend money
to make money.

So a lot of times, people assume you have to spend more money to
make more money.

And while there is some truth to that, you CAN decouple the two
and maximize the return of your marketing efforts.

When it comes to getting more sales, spending more money on
advertising is NOT required.

I’m going to share with you a framework you can use to generate
sales and customers organically starting today.

The first thing to know is that attracting customers isn’t as
complex as some marketers make it out to be.

You don’t need to have a detailed understanding of Facebook’s
algorithm, be a clever copywriter, or have the fanciest
production studio, although those things couldn’t hurt.

In fact, you really only need to know three things: Who is your
ideal customer What do they want What pain are they experiencing
Those are the prerequisites for launching a marketing campaign
that works better than 99% of what everyone else is doing.

Now that sounds simple enough, but what you will find is that you
really need is a framework to help you map out exactly who your
ideal customer is and help you create the messaging to break
through to them.

Messaging is the one thing that can make or break your
marketing.

With the wrong messaging, all of your efforts and investment
could be wasted.

Think about it.

If you go around saying something that is not what your customers
want, is not relevant to them, and they don’t identify with, they
are going to completely overlook what you are saying.

Messaging is everything.

There are two messaging frameworks that we use to help our
clients craft high-impact marketing messages that get
results.

I will tell you, the hardest part of using these messaging
frameworks is not knowing how to come up with the topics or right
messages.

No, it is something much simpler but more challenging for
you.

The hardest part is going to be overcoming what you think you
need to say.

See most of the time, we tend to think people want to hear about
our products and services.

We think we need to talk about what we do, how we do it, why
people need to buy from us, and so on.

But this type of self-focused messaging is the exact opposite
thing you should talk about.

All of your messaging (all of it) should be focused on your ideal
customer and address the two things mentioned above: What do they
want What pain are they experiencing

It’s that simple.

If you stick to this model, you will create a magnetic brand that
attracts new customers and sales while you sleep.

If you can get on board with that approach, then you are ready
for the two messaging frameworks.





Get instant access to our two most powerful messaging frameworks
here: https://mightybranding.com/messaging-framework/

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