Think Mighty: Podcast for building your brand and accelerating growth

Every company has a brand. The question is whether or not your brand is helping or hurting the business. There is no in between. In this episode, we discuss the approach a lot of businesses take that they think is safe but is actually very risky.

Elizabeth Hague has a star-studded resume in branding, starting with her early role at Vanity Fair helping build their brands. She went on to own her own consulting agency and ultimately landed at Salesloft, overseeing the rebrand of the tech company and paving the way to a $2.3B valuation. After that, she was recruited to Very, a tech company services enterprise-level accounts globally. Here she was tasked with a similar challenge of rebranding the company in a way the both stood out from the competition and was attractive to enterprise-level accounts. Elizabeth shares her knowledge and expertise on how to build a brand that protects revenue and creates enterprise value, not debt.

Stay tuned to some of our upcoming episodes with exciting guests who will be sharing their experiences in branding, growth, and scaling up. Elizabeth Hague is the former Director of Brand Marketing at Salesloft, a $2.3B SaaS company, and led the rebranding of the company. She drove the growth of the company from $50M ARR to $100M ARR. Josh Lowman is the founder of Gold Front, a design studio that helps their clients own their categories. He brings a wealth of experience working at some of the biggest agencies including R/GA, BBDO, 72andSunny, McCann Erickson, and many more.

If you're running ads on Meta, there's a good chance a big chunk of your ad budget is getting wasted. I'm going to show you how you can fix this and automate the optimization of your ad targeting to make your campaigns WAY more efficient. Want us to help you do this? Head over to mightybranding.com