Short: The Death of Sega

Sega and the Genesis was THE underdog story of the early 90’s. In
a single console generation, Sega went from ~zero to 50% US
market share and dethroned Nintendo’s seemingly invincible global
monopoly. But — somehow — it all then died. Two console
generations later Sega was out of the hardware game entirely, and
the company was sold off for pieces to a pachinko manufacturer.
How on earth did this happen??



Today we’re launching Acquired Shorts in order to tell this story
and others like it: side tales from the “Acquired Cinematic
Universe” that are too brief for a full episode, but too good to
leave in the vault. We’d love to hear your thoughts on the format
(and this episode). Please send us your feedback in Slack, email
or Twitter!


Links:


The shortest and most famous speech in video game industry
history

Episode sources



Carve Outs:


Daryl Morey on Invest Like the Best

Succession

Starship

6 Days to Air



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Sierra: https://bit.ly/acquiredsierra

Sentry: https://bit.ly/acquiredsentry

Anthropic: https://bit.ly/acquiredclaude25






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Note: Acquired hosts and guests may hold assets discussed in this
episode. This podcast is not investment advice, and is intended
for informational and entertainment purposes only. You should do
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