BSP 133: Breaking Through the Status Quo by Nelson Griswold

Nelson Griswold, author of Breaking Through the Status Quo:
How Innovative Companies are Changing the Benefits Game to Help
Their Employees and Boost Their Bottom Line tackles a very
timely topic: healthcare costs. Griswold argues that “healthcare
has become the second or third largest P&L line item, for every
company in America.” He states that the problem lies with
insurance companies telling CEOs, CFOs and other decision-makers
they have no control over the cost of insurance. This is the
biggest mistake companies are making – they have adopted that
mentality for so long but the tide is slowly turning with the rise
of Next Gen Benefits Advisors. These advisors are
the allies that companies need in order to help them gain
anywhere between twenty and sixty percent back into their bottom
lines and lower their costs of healthcare. Griswold says that a
“benefits revolution” is going on right now and these Next Gen
advisors are saying “no more.” This book is mainly for c-suite
leaders who have been told by insurance companies they have no
control over healthcare costs, something Griswold refers to as
“healthcare’s big lie.” Learn more about your ad choices. Visit
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