BSP 177: The Ultimate Sales Machine by Amanda Holmes

On this episode of Best Seller TV, Amanda Holmes co-author of the
revised and updated version of The Ultimate Sales Machine:
Turbocharge Your Business with Relentless Focus on 12 Key
Strategies sits down with host Taryn Winter Brill to discuss
the latest version of the book. The original book was published 15
years ago by her father Chet Holmes. As Amanda details, Chet Holmes
was a self-made man who had a system for how businesses can double
their sales which became the book The Ultimate Sales
Machine and explains how his methodology contains timeless and
proven strategies that just needed a little updating and refreshing
for the changing business environment. After her father passed away
Amanda inherited his company at the age of 24 and at this time, she
had no formal training and had to dive into study and learn her
dad’s book and methodology. Within the first year she stepped in as
CEO the company increased their marketing reach by 1146% and
doubled their clients in different divisions multiple years in a
row.    The revised and updated version of The
Ultimate Sales Machine took four years to complete. Amanda
talks about her why for updating and revising the book now which is
in Chapter 13 and came out of the last few months of being in the
hospital room with her dad and wanting to give him “the encore he
could never give” focusing on how to live a rich and full life. She
discusses how she found a letter from her dad where he talked about
how he generated more wealth in six months than in the last eight
years combined, Amanda calls this strategy “something very special”
and says, “you will have to read the book to find out”. The
strategies in the book that may seem outdated but as Amanda
explains can really be applied to today’s world and just needed
some updating to make them relatable. She kept what was most
important but some of the other things needed some refreshing and
her words are sprinkled throughout the book. She is coming from a
belief that “we can double our sales while also cutting our stress
in half if we just get focused, if we get clear, and if our
intention is right”. Amanda also talks about what her father would
be most surprised about in the book, how Chapter 7 needed to be
completely rewritten, and the emotional digital foreword she
recorded for her dad. Learn more about your ad choices. Visit
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