John Mansour @mansourjc New Class Of B2B Product Management

John Mansour @mansourjc New Class Of B2B Product Management

There is a gaping hole that exists between corporate financial goals and the constantly growing slate of product initiatives.  When that gap exists, every mark
43 Minuten
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Global Product Management Talk about people, knowledge, process and tools that forward Product Excellence By Design, including innovation, startups, SMBs, enter

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vor 13 Jahren
There is a gaping hole that exists between corporate financial
goals and the constantly growing slate of product
initiatives.  When that gap exists, every market opportunity
and every product idea seems like a good one.  It’s a path of
distraction that’s stifling the growth of many organizations.
Product management and product marketing teams collectively own the
responsibility for closing the “strategy gap.” Through no fault of
their own, few product teams are structured to close that
gap.  It’s time for a new class of product manager and a new
gauge for measuring success. “For many organizations, traditional
product management and marketing practices can only take them so
far.  I love the conversational format of Global Product
Management Talk to get new ideas out there because the dialogue is
much more valuable than a one-way monologue that's typical of most
web-based communications,” commented Mansour. Resources:
http://bit.ly/AhNdD2

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