Unsucking Product Mgmt & Mrktg w/ Tom Evans @compellingmktr

Tom Evans, Principal at Lûcrum Marketing  @compellingmktr
"It's a great honor to participate in a global forum of the product
management community. Having been a product manager/product
marketer for over 15 yrs, I appreciate the need for a forum like
the Global Product Management Talk to discuss issues that we face
on a daily basis, but often have no one in our company to speak
with about them.” “I have found that most product management
organizations don't have a clear measure of their maturity and
health, so in my session with the Global Product Management Talk, I
hope to share some ideas that will help product management
organizations establish a clear vision for their organization,
assess their maturity against that and create a plan to grow and
become more effective in delivering globally competitive products
and services.”  Brought to you this week by AIPMM,
The Association of International Product Marketing and
Management Resources:  http://bit.ly/wq13tX