TEI 119: The 17th Annual Product Management and Marketing Survey results

TEI 119: The 17th Annual Product Management and Marketing Survey results

The Everyday Innovator is a weekly podcast dedicated to your success as a product manager and innovator. Join us for interviews with product professionals, disc
42 Minuten
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Global Product Management Talk about people, knowledge, process and tools that forward Product Excellence By Design, including innovation, startups, SMBs, enter

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vor 8 Jahren
Global Product Management Talk is pleased to bring you the next
episode of... The Everyday Innovator with host Chad McAllister,
PhD. The podcast is all about helping people involved in innovation
and managing products become more successful, grow their careers,
and STANDOUT from their peers. About the Episode: Are you like
other product managers and innovators? Do you spend your time like
most do? Are the challenges you encounter different from other
product managers? These types of questions are explored each year
in the Annual Product Management and Marketing Survey. I explored
the results of last year’s survey on The Everyday Innovator, and it
is time to do it again for the 2017 survey. My guest is returning
for a second time to tell us about the pulse of product management
as indicated by the survey. She is Rebecca Kalogeris, Vice
President of Marketing for Pragmatic Marketing. Before joining
Pragmatic Marketing, Rebecca managed product management and
marketing teams at a variety of software companies. Among her
marketing responsibilities is pouring through the survey results of
the annual study, so she is the perfect person to discuss the state
of product management with. In the interview, you’ll discover: Who
do product managers tend to report to,How many product managers
organizations generally have,The key challenges product managers
face, andWhat would make product managers more effective.

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