TEI 216: Avoid disruption and create new value for customers – with Thales Teixe

Global Product Management Talk is pleased to bring you the next
episode of... The Everyday Innovator with host Chad McAllister,
PhD. The podcast is all about helping people involved in innovation
and managing products become more successful, grow their careers,
and STANDOUT from their peers. About the Episode: Many companies
have faced disruption. Of course, Uber and Airbnb are the poster
children of disruption, but there are many more. Kodak was
displaced by the digital camera. Blockbuster’s physical doors could
not stay open in the face of Netflix’s virtual service. Borders
Books failed in the wake of Amazon. Some companies have also
managed to continue in the face of industry disruption, such as
Best Buy and Barnes & Noble. What companies, both big and
small, established and startup, can do to avoid disruption is the
topic of this discussion. Our guest is Dr. Thales Teixeira,
Associate Professor at Harvard Business School and research of
digital disruption. He has a new book examining disruption
titled Unlocking the Customer Value Chain. We discuss how
value is now being created for customers.