TEI 249: Which is the most powerful of the 6 principles of influence

Global Product Management Talk is pleased to bring you the next
episode of... The Everyday Innovator with host Chad McAllister,
PhD. The podcast is all about helping people involved in innovation
and managing products become more successful, grow their careers,
and STANDOUT from their peers. About the Episode: Influence and
persuasion is a core competency of successful product managers. It
is also something that most product managers want more of —
influence. You need it to get others to support your ideas and
plans for improving products and making great new products. You
also need it to make a larger impact on the organization. To make
that happen, you need to understand and apply the six principles of
influence. The person you would want to talk with is Dr. Matt
Barney. He has over 25 years of experience leading the science and
technology of leader development in senior global roles at
multinationals such as Infosys, AT&T/Lucent Technologies, and
Motorola. He is also the only Ph.D. Industrial-Organizational
Psychologist to earn the Cialdini Method Certified Trainer
certification, demonstrating his expertise in influence and
persuasion. And that is why he is talking with us now, so you can
improve your influence and have more impact on your organization.