TEI 285: What video storytelling can teach product managers

TEI 285: What video storytelling can teach product managers

How video directors think about creating effective videos can help product managers create better products
39 Minuten
Podcast
Podcaster
Global Product Management Talk about people, knowledge, process and tools that forward Product Excellence By Design, including innovation, startups, SMBs, enter

Beschreibung

vor 5 Jahren
Global Product Management Talk is pleased to bring you the next
episode of... The Everyday Innovator with host Chad McAllister,
PhD. The podcast is all about helping people involved in innovation
and managing products become more successful, grow their careers,
and STANDOUT from their peers. About the Episode:  Some of the
best product management lessons come from unexpected places, and I
enjoy finding them. This interview is a perfect example. Current
Resident is the name of a creative video production group in
Minneapolis, Minnesota. I think of them as video storytellers.
Effective product managers are also storytellers. So, I wondered
how much of their video creation process would be similar to
product management processes and what new insights they might
provide product managers. To explore that, I found Patrick Shelton,
a partner and director at Current Resident. He has a deep love for
both narrative and entrepreneurship — who better to discuss his
craft from a product management perspective.

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