TEI 287: How an insight became a lip balm for speakers

TEI 287: How an insight became a lip balm for speakers

What product managers can learn from the story of a beauty product
39 Minuten
Podcast
Podcaster
Global Product Management Talk about people, knowledge, process and tools that forward Product Excellence By Design, including innovation, startups, SMBs, enter

Beschreibung

vor 5 Jahren
Global Product Management Talk is pleased to bring you the next
episode of... The Everyday Innovator with host Chad McAllister,
PhD. The podcast is all about helping people involved in innovation
and managing products become more successful, grow their careers,
and STANDOUT from their peers. About the Episode:  There is
much to learn from a good product story; how an insight leads to an
idea, which becomes a product concept and grows into a business
case resulting in developing a new product that is launched and
grows through the product lifecycle. Personally, I also enjoy
learning from industries I’m unfamiliar with. So, when I discovered
a new beauty brand that is in the formation process, I was excited
to talk with its founder, Ginger King. She is a chemist with
previous senior management roles at several large cosmetic
companies. Her first product under her own brand, FanLoveBeauty, is
a lip balm. There is a lot you can learn from this interview beyond
elements of the product journey. This includes how to speak with
passion about your own product — something Ginger does well.

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