TEI 290: What product managers must know about Customer Development and Lean Sta

Global Product Management Talk is pleased to bring you the next
episode of... The Everyday Innovator with host Chad McAllister,
PhD. The podcast is all about helping people involved in innovation
and managing products become more successful, grow their careers,
and STANDOUT from their peers. About the Episode:  In 2012 I
read a book titled, Startup Owner’s Manual: The Step-by-Step Guide
for Building a Great Company. It’s a book that spoke to me. It tied
together many of my experiences and I helped me put them into a
framework. It shared the need to get out of the office and learn
from actual customers – something I had found vital but that I did
not always practice on projects. Finding this book also made me
aware of Steve Blank, its author. Later, like many of us, I learned
about Lean Startup thinking from Eric Ries and found threads to
adjacent thinking that was in the Startup Owner’s Manual. It made
sense to me later when I read Steve Blank saying that Eric Ries is
his best student. Consequently, I think of Eric Ries as the create
of Lean Startup and Steve Blank as its father. Steve is someone I
have wanted to discuss innovation with for a long time and this
interview fulfills that dream. I hope you enjoy it!