TEI 296: Better product testing

TEI 296: Better product testing

What product managers need to know about customer validation and alpha, beta, and delta testing
41 Minuten
Podcast
Podcaster
Global Product Management Talk about people, knowledge, process and tools that forward Product Excellence By Design, including innovation, startups, SMBs, enter

Beschreibung

vor 5 Jahren
Global Product Management Talk is pleased to bring you the next
episode of... The Everyday Innovator with host Chad McAllister,
PhD. The podcast is all about helping people involved in innovation
and managing products become more successful, grow their careers,
and STANDOUT from their peers. About the Episode:  Product
testing is about more than determining if a product functions
properly or not. A larger perspective, and one that our guests
shares is Customer Validation. We discuss how to use the various
types of product tests, including alpha, beta, and delta tests, to
judge product performance, customer satisfaction, and areas for
improvement. Our guest is Luke Freiler, CEO and co-founder of
Centercode. Luke has spent most of his career improving product
testing. Centercode is a Customer Validation solutions provider
that helps tech companies bring products to market.

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