TEI 313: Product Innovation Process

Global Product Management Talk is pleased to bring you the next
episode of... The Everyday Innovator with host Chad McAllister,
PhD. The podcast is all about helping people involved in innovation
and managing products become more successful, grow their careers,
and STANDOUT from their peers. About the Episode:  This is
another episode in the series on the product management body of
knowledge I’m doing every other week. We are exploring the Product
Development and Management Association’s (PDMA) guide to the body
of knowledge for product managers and innovators. If you are
unfamiliar with PDMA, they are the longest running volunteer-led
professional association for product managers, existing since 1976.
We started in episode 307 with an introduction to the body of
knowledge, explored strategy in episode 309, portfolio management
in 311, and today we are discussing Product Innovation Process.
These are the processes and tools for making a product real. Our
guest is Jean-Jacques Verhaeghe, who authored the new chapter on
process in the PDMA body of knowledge book. He has many years of
experience in a variety of senior product roles and is now serving
as the Research, Development, and Innovation Program Manager for
the Minerals Council in South Africa, with a focus on
Digitalization, IoT, AI, and Technology Research.