341: Using the data warehouse to make better product decisions

Global Product Management Talk is pleased to bring you the next
episode of... The Everyday Innovator with host Chad McAllister,
PhD. The podcast is all about helping people involved in innovation
and managing products become more successful, grow their careers,
and STANDOUT from their peers. About the Episode:  Today we
are talking about making better product decisions that create
customer value using the data you already have. A PR person
contacted me about a company that received the 2021 Products That
Count award in the Operate category. The award recognizes products
that help product managers and are pushing for better ways to
accomplish work now and in the future. The company
is Indicative and they help product managers leverage
insights based on data already in their data warehouse, build their
product roadmap, optimize user engagement, and reduce churn. I’m
interested in learning more about this area in general because it
brings together several important aspects of product management—the
customer journey, data science, data-driven decision making, and
reduced time to market. Our guest is Jeremy Levy, the CEO of
Indicative. Jeremy, thanks for joining us!