391: Product VP of Wyze uses community for product innovation and you can too

Global Product Management Talk is pleased to bring you the next
episode of... Product Mastery Now with host Chad McAllister, PhD.
The podcast is all about helping people involved in innovation and
managing products become more successful, grow their careers, and
STANDOUT from their peers. About the Episode:  Three years ago
I was looking for a wifi camera I could put in our RV so I could
check on our dog when we needed to leave her in the motorhome. The
leading brand cost about $150. I tried a brand that was new to me
offering a wifi camera for $29. It worked great with the cloud
features I expected. This year I was looking for a robotic vacuum
cleaner for our house. The highly rated and recognized brand was
about $800. I went back to the company I got the camera from and
learned they also had a robotic vacuum, complete with LIDAR, which
I got on a Cyber Monday sale for $200.  I wanted to learn how
this company creates competitive products, differentiating on cost
while offering comparative capabilities that equate to much higher
value for customers. Today, we get to find out together as the VP
of Product for Wyze joins us. His name is Steve McIrvin and we met
a few years as we both had kids competing in Science Olympiad.
Before joining Wyze, Steve was last at Amazon.