392: How uncovering customer pains led to launching a rapidly growing product

Global Product Management Talk is pleased to bring you the next
episode of... Product Mastery Now with host Chad McAllister, PhD.
The podcast is all about helping people involved in innovation and
managing products become more successful, grow their careers, and
STANDOUT from their peers. About the Episode:  Today we are
taking a product journey, exploring how an insight about an
underserved market turned into a valuable product and a rapidly
growing company. I love hearing stories of a product’s journey and
enjoy sharing one occasionally on this podcast because, regardless
of you role in product management, leadership, or innovation, there
are important lessons to be learned.  Joining us is Matt
Danna, who graduated Magna Cum Laude from Rochester Institute of
Technology, where he focused on web development and human computer
interactions. His professional career has entirely involved product
roles, most often as Product VP or Head of Product. During his
experience he became aware of an opportunity to better serve small
businesses that needed to frequently make and manage client
appointments. He is now the co-founder and CEO of Boulevard, which
provides a SaaS platform for spas and salons to increase sales, in
part by increasing client bookings and decreasing
no-shows. I’m eager to hear how Matt has made this happen.