415: Reimagining engagement in product development and management

Global Product Management Talk is pleased to bring you the next
episode of... Product Mastery Now with host Chad McAllister, PhD.
The podcast is all about helping people involved in innovation and
managing products become more successful, grow their careers, and
STANDOUT from their peers. About the Episode:  This episode is
sponsored by PDMA, the Product Development and Management
Association. PDMA is a global community of professional members
whose skills, expertise, and experience power the most recognized
innovative companies in the world. PDMA is the longest-running
professional association for product managers, leaders, and
innovators. I have enjoyed being a member of PDMA for more than a
decade, finding their resources and network very valuable. Learn
more about them at PDMA.org. PDMA invited me to their
conference to interview some of their speakers. This speaker gave a
keynote on “Reimagining Engagement in Product Development and
Management: A Masterclass on the Employee Experience in the Future
of Work.” Employee engagement remains very low, and everyone
wants more of it. What seems to be missing from the conversation is
an understanding of the science behind engagement. I want to learn
how engagement is so connected to creativity and innovation, and I
bet you do to. Dr. Brad Shuck is an internationally recognized and
sought-after thought-leader in the areas of employee engagement,
leadership, and organizational culture. He is the author
of Employee Engagement: A Research Overview (Routledge,
2020). He routinely works with leaders throughout the public and
private sectors, and his insights are widely applied in the world’s
largest Fortune 500 and Fortune 50 companies, as well as small- and
medium-sized organizations seeking to grow and empower employees at
all levels.