515: Case studies of organizational growth through successful product launches

515: Case studies of organizational growth through successful product launches

A framework for product launch success
34 Minuten
Podcast
Podcaster
Global Product Management Talk about people, knowledge, process and tools that forward Product Excellence By Design, including innovation, startups, SMBs, enter

Beschreibung

vor 1 Jahr
Global Product Management Talk is pleased to bring you the next
episode of... Product Mastery Now with host Chad McAllister,
PhD. Please find future episodes on your podcast player,
searching for Product Mastery Now or
at https://productmasterynow.com/mastery/. Blog Talk
Radio is ending in Jan, 2025. The podcast is all about helping
people involved in innovation and managing products become more
successful, grow their careers, and STANDOUT from their peers.
About the Episode:  In this episode of Product Mastery Now, I
interview James Whitman, author of LAUNCH Code and
founder of Growth Guidepost. James shares insights from his
research studying companies that consistently launch successful
products. His LAUNCH Code framework offers a practical approach to
product launch management that any organization can implement. Key
Topics Covered: The LAUNCH Code: six essential components of
successful product launchesHow AI is changing product launches and
team dynamicsPractical strategies for cross-team collaborationThe
Tranche Model for reducing launch risksBuilding a culture that
supports successful launches

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