113: Empathy in Sales Conversations, Brent Keltner, Winalytics

Top go-to-market teams are different. They create an authentic
buyer journey by leading with buyer goals and payoffs rather
their product across sales, marketing, and customer success . In
this session, Brent (our very first male guest) talks about the
power of empathy, communication skills, listening, and other
traits women bring in big ways to sales conversations. 


Brent is President of Winalytics and is focused on building
go-to-market strategies across sales, marketing and customer
success teams.