Dylan Dworsky - Crazy Sh*t In Real Estate with Leigh Brown - Episode #179

When it comes to real estate, Dylan Dworsky made like Frank
Sinatra and did it his way! Dylan is a young and ambitious
REALTOR in Newark, DE who decided against knocking on doors and
paper flyers and instead chose to market online. Now, he’s
getting in front of his ideal client and getting the opportunity
to match them with their perfect home. Listen in to find out what
Dylan’s doing, how he’s doing it, and what sets him apart from
the rest.


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Time Stamped Show Notes:


01:00 – Introducing Dylan a REALTOR in Newark, DE

01:30 – He’s lived there his whole life; he was a pro hockey
player then went into accounting and hated it

02:20 – He worked in sales for a while, was successful in it,
and decided to go into real estate

03:05 – Dylan’s CSIRE story

03:14 – He lacked proper training and needed to build his
sphere of influence; most of his friends and connections weren’t
in the position to buy a home

04:30 – He went from Newark to San Jose and got a culture
shock; there were palm trees and snow-capped mountains visible at
the same time

06:05 – He was told he was going to need to do cold calls,
knock on doors, and mail flyers; he figured out Facebook ads
instead and hasn’t looked back

08:00 – He’s gotten great results from advertising on
Facebook; the educational/informational posts get the most
traction

08:50 – He gets his clients with the lender first so they can
determine their budget and search within those parameters

10:55 – On showing homes

11:00 – People give away how they’re feeling with body
language; he asks what his clients like or don’t like after
showing a home

11:45 – Homes are used as a gauge to get their client the
perfect home

13:18 – How Dylan will differentiate himself in 2020

13:18 – He’ll be sending out newsletters and doing more
advertising on Instagram and Facebook; he’d like to sponsor a
little league hockey team

14:50 – How to contact Dylan: by phone at (302)388-6402



3 Key Points
It’s important to build your sphere of influence. Online
marketing can boost your business greatly! It’s good to talk to a
lender first to determine your budget.