208 - Karla Jacobson, Promising Things That They Couldn’t Promise

How does a supermom REALTOR balance it all? Karla Jacobson, an
Associate Broker with Fortify Group in Geneva, Nebraska,
schedules the time, whether it be for herself, her family, or her
friends. Listen in to hear Karla share why self-care makes for a
better REALTOR and how she treats her clients with respect and
care. 


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Time Stamped Show Notes


01:00 – Introducing Karla, an Associate Broker with Fortify
Group in Geneva, Nebraska; the company does insurance and real
estate

01:30 - She’s been in real estate for 13 years and was in
banking for 17 years



03:00 - On “coming over to the good side” of real estate

03:05 - When she was in banking, her husband was on the
road a lot and she was caring for a family; she realized she
wasn’t going to be able to grow in the industry

03:37 - She was recruited by a broker but had to wait
until her child was a bit older

04:45 - She’s learned lots of life skills from the
industry; for example, remembering names, intervening when
needed, and getting shit done



07:40 - What she wishes she would’ve known

07:45 - You have to schedule time for your family,
friends, and self; call it an appointment if you have to

8:35 - REALTORS are people-pleasers at heart; it’s hard
to balance work and personal life



10:50 - On being humble and a lesson she learned

11:00 - She has sold trailers and was discriminated
against in the financial world

12:05 - She treats all her customers the same; in her
market, you look at everything at once since there isn’t
much 



13:45 - On building homes

14:00 - Her and her husband found their dream property
and built their own home; she’s working with a developer to
build other homes



14:40 - Her CSIRE story

14:45 - She’s had people know if someone died in the
home, crazy cat ladies

15:30 - She sold a mansion with a pool to a young family;
the seller’s agent was promising things that he couldn’t
promise about the pool

16:20 - The buyers said that the contract needed to say
that the pool had to be “opened for the season”; it took
$15,000 for the pool to be opened, then they closed

16:30 - She listened to the expertise the client brought
to the table



18:55 - How to reach Karla

19:00 - Go to her website





3 Key Points
Ask for answers directly and eloquently. Working in real estate
teaches you valuable life skills. Schedule time for yourself, your
family, and your friends.