E100: Seth Godin: Creativity IS a choice

Seth Godin is an entrepreneur, best-selling author, and speaker.
In addition to launching one of the most popular blogs in the
world, he has written 20 best-selling books, including The Dip,
Linchpin, Purple Cow, Tribes, and What To Do When It's Your Turn
(And It's Always Your Turn). His most recent book, The Practice,
was an instant bestseller in countries around the world.


Though renowned for his writing and speaking, Seth also founded
two companies, Squidoo and Yoyodyne (acquired by Yahoo!).


By focusing on everything from effective marketing and
leadership, to the spread of ideas and changing everything, Seth
has been able to motivate and inspire countless people around the
world.


In 2013, Seth was one of just three professionals inducted into
the Direct Marketing Hall of Fame. In an astonishing turn of
events, in May 2018, he was inducted into the Marketing Hall of
Fame as well. He might be the only person in both.


His daily blog is a must and you can subscribe : Subscribe |
Seth's Blog


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