Back2Basics: Reconnecting to the essence of YOU

Learn more about Laura at: https://glindagroup.com/ Highlights include: The courage to walk away: Why Laura and her co-founder turned down a massive client—and what they gained. From rivals to collaborators: How trust turned competition into a game-changing partnership. Why culture is performance infrastructure: Laura explains why investing in team dynamics isn’t a “nice-to-have”—it’s business-critical. Leadership without titles: How everyday choices shape team culture more than org charts ever could. Volunteering and humility: Laura shares how working with refugees reshaped her view of leadership, resilience, and humanity. Packed with practical insight, personal stories, and powerful reframes, this episode is a masterclass in designing work—and life—that aligns with who you are. "When people are involved, things get complicated. But that’s exactly where the magic happens." — Laura Martin Time Stamps: Show Notes with timestamps   [01:53] Growing up in rural Minnesota: big dreams about entrepreneurship from her six years. [04:18] Her epiphany in highschool: growing career in corporate, then later in startups. [07:30] Choose your adventure: being curious and choosing interesting areas of business. [09:34] Cooperating is the key: creating Product of the Year in 2017 with Jordan Birnbaum. ️ [13:54] It takes courage to choose your vision over big revenue: don't sacrifice your peace of mind serving clients that are not aligned with you. ️ [17:32] Leader development challenges: solving problems crafting messages, team and culture performance in organisations. ️ [21:58] When people are not interested in the work, or caring enough: Business thrives when workers are happy. [23:08] Her volunteering in mediation: now working with refugees and immigrants. [27:15] Don't underestimate the importance of the human experience at work. [28:24] Sense of adventure makes Laura tick: looking forward to exciting things in life.     Please leave a review or send us a Voice note letting us know what you enjoyed at: Back2Basics reconnecting to the essence of YOU (podpage.com) Follow us on IG and FB @Back2BasicsPodcast