E285: Patrice Bisiot - Mind your Brand

Links:
Connect with Patrice: www.linkedin.com/in/patricebisiot


Book: www.amazon.com/dp/162137761X


 
Show notes timestamps:

[02:28] Patrice always knew there was a deeper meaning to the
image. 


🪮 [06:54] A Hair makeover is a process: there is always an
emotional purpose behind every decision we make.


[10:37] How ambition got him to lose all his money and find a new
purpose.


[13:33] Before getting into styling, Patrice is going to help
define you.


[17:01] A brand is not something you build, it's something you
are.


[19:40] Overcoming fear and self-sabotage.


3️ [23:31] Understanding what are the three things that are most
important to you.


[26:39] The power of personal branding in everyday life.


[29:56] Your responsibility is being the movie star of your life.


[31:52] Patrice has an online course on how to build your brand.


[34:27] Every morning he starts with either meditation or
listening to a piece on empowerment and leadership.
Episode Highlights:

 


Overcoming Fear & Aligning with Your True
Self:
Patrice talks about the transformative power of spirituality and
self-awareness. Fear can hold us back, but aligning our inner
selves with how we present ourselves to the world is crucial for
success and fulfillment.


 


The Power of Personal Branding:
Building a personal brand isn’t just for influencers or business
leaders. Whether you're a teacher, a banker, or a mom, your
personal brand matters. Patrice emphasizes that it's all about
showing up authentically in every moment of your life and the
importance of consistency.


 


Self-Sabotage & Childhood
Conditioning:
Patrice dives into how childhood programming can lead to
self-sabotage. Many of us repeat patterns of behavior that
undermine our success because of fear, insecurity, or societal
expectations that we’ve internalized since childhood.


 


The Role of Authenticity in Building Trust:


Whether you're meeting with a client, going on a date, or simply
engaging with someone at the store, your authenticity is what
builds trust. People can feel when you're aligned with yourself.


 


Embrace Your Role as a Leader in Any
Environment:


Patrice shares his belief that everyone is a leader in their own
way. No matter what job you have, you influence those around you,
and showing up with authenticity and confidence creates positive
energy and opportunities.


 
Key Takeaways:

Fear and Self-Sabotage are Often Interconnected:


Fear is a major factor that holds many people back, whether in
professional or personal situations. It can lead to
self-sabotage, preventing you from showing up authentically or
achieving your goals. Patrice emphasizes the importance of
recognizing and addressing fear to break free from destructive
patterns.


Authenticity is the Foundation of Your Brand:


Building your brand starts with aligning your inner self with how
you present yourself to the world. Whether you are meeting new
clients, going on a job interview, or even showing up at home,
being authentic helps you establish trust and create meaningful
connections. A true brand is built from within.


Every Interaction Holds Potential for Growth:


Patrice stresses that you never know where your next opportunity
might come from. Whether it’s a casual conversation or a
professional meeting, every interaction could be the key to your
next big opportunity. Always show up as your best self, with
confidence and openness, because success can arise from
unexpected places.


Please leave a review or send us a Voice note letting us know
what you enjoyed at:


Back2Basics reconnecting to the essence of YOU (podpage.com)


Follow us on IG and FB @Back2BasicsPodcast