How to Be a "One-Up" Sales Pro, Truly Consultative, and Elevate Your Sales Game

In episode 28 Mike hosts Anthony Iannarino, the man he often
refers to as the smartest person in the sales improvement
business and Mike’s #1 go-to sales guru.


Anthony is on a mission to elevate the sales profession and is
laser focused on helping sellers become truly consultative. His
brand-new book, Elite Sales Strategies, show salespeople how to
put themselves in a “One-Up” position where they approach
prospects and clients from a position of authority and strength.


In this powerful interview, expect to be challenged about
everything from your mindset, to how you’re upgrading your (or
your team’s) business acumen, to how you (or your team) prepare
for and conduct sales calls. And buckle up because Anthony makes
the argument that the traditional method of conducting discovery
sales calls actually contributes to salespeople getting
commoditized.


Within the first few minutes of this conversation, you’ll
understand Mike’s affection and respect for Anthony and also be
hungry to elevate your sales game and become a “One-Up” Sales
Pro!


Links:


Elite Sales Strategies on Amazon


Anthony Iannarino on LinkedIn


 


Mike’s Episode 18: Ineffective Sales Calls, Premature
Presentations/Demos, and Selling Like Everyone Else Gets You
Commoditized