Great Sales Management Execution Produces Exponentially Greater Sales Results (than anything else)

This may be Mike’s all-time favorite sales management
conversation as he hosts his favorite international sales
management experts, Tony Cross and Alan Versteeg.


If you believe in the fundamentals and appreciate the
blunt truth about sales, this episode is for you! 


Tony and Alan’s specialty is sales management execution, and
triggered by Mike’s questions, they hold nothing back and provide
more tweetable one-liners than you’ll be able to capture.


Buckle up as these three make the strong case that
executing the fundamentals well (particularly
accountability and coaching) drives exponentially more sales
results than anything else, and specifically more than
simply “enabling” sellers. 


Take a listen as Mike and his guests address…


How it feels like the lunatics are running the asylum as
sales leaders have been blinded by shiny, new, fancy toys and
ignoring the fundamentals 

Why sales managers were often more effective decades ago when
they were “in-field” and laser-focused on coaching sellers

That after all the hype and major investment in enablement,
there has not been a proportional increase in sales
effectiveness; in fact, the opposite has occurred

The problem with “execution” often lies with senior
executives who have lost sight of the sales leader’s primary job
and highest-value activities



Mike and his guests also preview a special one-day event they are
co-hosting in London on September 14. Sales leaders in UK, be
sure to check out Sales Execution Simplified. All of Mike’s
previous trips to Europe have been private events hosted by his
clients. This is the first time he is doing a session with public
availability for sales leaders!


More info here: https://event.growthmattersintl.com/ses22/