Their New Issue & Outcome-Focused “Sales Story” Radically Upgraded How This Sales Team Is Being Perceived [plus post-sabbatical predictions]

Episode 75 continues the string of recent shows where Mike shares
real-life examples from what he’s observing with sales and sales
management teams.


In this case, Mike was blown away leading a follow-up workshop
with a large team that had done the heavy lifting to sharpen
their “sales story.” Rep after rep testified to the difference in
how customers were perceiving them and positively responding to
their new customer issue and outcome-focused messaging.


Listen in for a quick refresher on the amazing benefits a
compelling, differentiating, issue and outcome-focused “sales
story” delivers and a few tips to help you upgrade yours (and how
your team will be perceived)!


Mike wraps the episode with a few predictions about changes he’ll
be making following his current sabbatical.


RESOURCES MENTIONED IN THIS EPISODE


Sales Management Foundations Virtual Workshop Series


LinkedIn Post announcing Mike’s sabbatical  


Chapters 7 and 8 in New Sales. Simplified.


Chapter 10 in Sales Truth


Your Sales Story online course


______________________________


This episode is sponsored by Pursuit Sales
Solutions. If you are looking for help adding A-player
talent to your team, contact Mike’s friends
at pursuitsalessolutions.com/weinberg