FCM181: How Fitness Missed The Right Metric to Measure Group Fitness with Rich Fahmy & Steve Myers (Part 1)

Brace yourself for an epic two part conversation with not one but
TWO very important guests that we are so excited to introduce to
you. We feel so lucky and are incredibly honored to host the
content and product managers at AFAA / NASM, Rich Fahmy and Steve
Myers. These institutions are THE place where we as fitness
professionals go to gain important knowledge on training and
physiology, but, as you’ll discover in the episode they recognize
that we as an industry have missed a metric when it comes to how
we speak about group fitness and they are committed to enacting
change in the industry through the products and education that
they’re creating.


 


The metrics for success in personal training are not exactly the
same for group fitness. And the metric that we often miss is what
people truly come to group fitness for and it’s important that
this is reflected in our messaging and marketing so we can
attract the people that are looking for those benefits. We're not
going to give it all away, but we have a fascinating conversation
that, we think, will leave you fired up and empowered.


 


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