FCM182: How Fitness Missed The Right Metric to Measure Group Fitness with Rich Fahmy & Steve Myers (Part 2)

Brace yourself for part two of this epic conversation with not
one but TWO very important guests that we are so excited to
introduce to you. We feel so lucky and are incredibly honored to
host the content and product managers at AFAA / NASM, Rich Fahmy
and Steve Myers. These institutions are THE place where we as
fitness professionals go to gain important knowledge on training
and physiology, but, as you’ll discover in the episode they
recognize that we as an industry have missed a metric when it
comes to how we speak about group fitness and they are committed
to enacting change in the industry through the products and
education that they’re creating.


 


The metrics for success in personal training are not exactly the
same for group fitness. And the metric that we often miss is what
people truly come to group fitness for and it’s important that
this is reflected in our messaging and marketing so we can
attract the people that are looking for those benefits. We're not
going to give it all away, but we have a fascinating conversation
that, we think, will leave you fired up and empowered.


 


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