Lessons from a life in progressive PR

Lessons from a life in progressive PR

vor 3 Jahren
59 Minuten
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vor 3 Jahren

David Fenton has just released a new book — The Activist's Media
Handbook: Lessons from Fifty Years as a Progressive Agitator —
that is a combination biography, photo journal, and accounting of
lessons learned in the PR business. He tells the stories of his
numerous campaigns over the years (alongside pages and pages of
vivid images) and tries to boil down what works to capture media
attention and advance progressive causes, and what doesn't. I
chat with him about it.


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