The B2B Minute - Breadcrumbs Make Sales Convos Easy!

The most important thing that you can do as a tech
company or agency is to figure out your message.


How to say what you do in a simple and intriguing way in
just a couple of sentences.


Unfortunately, most companies create jargon-filled or
complex sales messages, whether it’s email, LinkedIn, or cold
calls.


And then they have to force themselves to be
understood.


Selling becomes an uphill battle.


But what happens when your message is simple and
smooth?


When you get it in front of the right people, you’ll find
yourself with a full pipeline for weeks.


All without being pushy or sales-y.


Why?


Because there’s clarity for your prospects about what you
do, they can see if they’re a fit for the value you
deliver.


You leave little bread crumbs for your ideal client to
decide if they want to keep learning more instead of forcing them
on their plate.


Get the messaging right, and the rest is easy in your
selling.


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