Ep 20: Why Mobile Wins When It Comes to Your Marketing

Even though 'mobilegeddon' happened in 2015, it wasn't until March
of 2018 that Google started 'mobile-first' indexing. Aleks and
Sarah dive into the importance of being mobile first and how mobile
search has changed from utilitarian search to personalized search.
We also provide a few tips on how marketers and businesses can
connect with customers with more conversational touch points.