Ep 60: Is Your Digital Content Falling Flat: How AI Could Change That

Is your content converting into leads? Today on the podcast we
are joined by Paul at Atomic Reach to learn about how their
software is using artificial intelligence to write content that
connects with a business or brand target audience. Using data and
trends that are specific to your ideal buyer, their software is
able to tweak headlines, subject lines, email copy, call to
actions, product descriptions and more to craft content that
leads to higher conversions. We loved hearing about the exciting
- yet practical - uses of big data and how it can be effective
for businesses to connect with their audience better!